Try watching this whilst holding your breath...

It's shameful and I clearly need to practice but I could not even get to the point where he jumps down the hole! This video is a great twist on a very popular video format right now. Clearly this one falls into the "don't try this at home kids" bracket. The diver is Guillaume Néry, a French constant weight free-diving expert...

What makes you smile?

A great video of so many things that will make you smile, gape in shock or just nod as if to tip your hat to some-one doing something amazing. It's only 4 minutes but it'll make you smile through most of it. Do you know some-one who would enjoy this or might take a minute if you sent them this video?

2012 Zapcat King of Surf at Fistral Beach

With fourteen Zapcat teams showing up on Fistral beach, Newquay on the 21st and 22nd April the 2012 Zapcat King of Surf event kicked off in blustery wind, broken sunshine and a good chest high surf. Organiser Mike Alford said: "When competitors come to Fistral they are ready for tough racing conditions and that's what they got. There...

Solid Result for Jayce in France

Jayce has kicked off the European surf comp season with a solid result in challenging conditions at the Protest Vendee Pro in France. The event was filled with top class surfers including ex World Championship Tour competitor and eventual winner Marlon Lipke and the 2011 European tour champion Romain Cloitre. Surfing...

What to wear with coloured jeans?

This year the shops are filled with coloured jeans, from pastel colours to the brightest neon they are all around us! Just looking at these multi coloured jeans makes me think of summer and long warm days that blend into a gorgeous evening. Whether you’re brave and go for the most outrageous bright pink denim or you’re more reserved...

Rider Cape - Super flip flop with something else...

Rider Cape - Super flip flop with something else... It’s a well known fact that all superheroes wear capes. It seems strange that cape wearing is not more prevalent in the rest of society. In fact the correlation between capes and superheroes is so strong that some might be inclined to wonder if it might not be the cape that is actually...

3rd and final part of Jayce's indo blog.

So another successful trip to indo, every time i come home alive i am grateful, for whoever kept me from danger. The reality of what could happen out there is scary, surfing razor sharp, slabbing, reefs, that could slice you to pieces. Driving on roads with no rules, flying with airlines that probably haven't had a safety check...

Jayce's Indo blog part 2. All good things seem to come in 2's apparently.

Its so easy to get pissed of with either a situation, a place or a person, i've learnt over the years that theres no point in getting angry as it only makes it worse. I think the best thing to do is laugh your way through it or just completely ignore it, no matter what it is. By looking at pictures you can easily be mislead into a dream world...

Review of the Rider Dunas Flip Flop

Rider Dunas Flip Flop Super comfortable canvas look flip flop. Buy Here The Rider Dunas flip flop has been in production since early 2003 and has stayed in the Rider family since then. Each year the Dunas has a small number of improvements that keep it both current and a firm favourite with the people who know and wear this...

Jayce's Indo blog Part 1. Crazy police chases and £2 fines!

First week in Indonesia… I came out here with different intentions than the norm. This year i was meant to spend the winter in ireland and get into some cold slabby barrels, but unfortunately plans changed due to being crushed by the biggest wave, i have not only ridden, but even seen. I took 2 months out the water for my medial ligaments...

Jayce's latest edit

Now spending some time back in Cornwall to recover from the knee injury sustained on the wave which gained him a Billabong XXL award nomination, Jayce has put together this great little edit featuring some of his best sessions. With footage of tropical reef perfection and the extremes of Northern Atlantic surfing in the winter, life is nothing if...

Jayce Robinson gains Billabong XXL award nomination

On the morning of 12 December 2011 during one of the biggest swells in recent memory, Jayce was towed into a wave which will live long in his memory. In his first full time season of big wave surfing Jayce has proved he's got what it takes and in recognition has received a nomination for the coveted Billabong XXL awards...

A surf season in Ireland, the story so far

Jayce and tow surf partner Lyndon bring us up to date with the Irish season so far in their latest movie blog. It's clear why so many of the UK's top surfers are now seriously considering Ireland as a viable option to logn haul winter trips. With waves like these Ireland the boys have world class waves on the door step....

Jayce Robinson Surfs a Huge Irish Swell

Jayce and the boys take on the first big swell of the Irish big wave season. A short calm spell early on Monday morning gave Jayce and the other tow surf teams a shot at some 20ft plus barrels at Mullagmore the gnarly left in west Ireland. With some of the Mully regulars calling it the hollowest, nastiest barrels ever seen at the spot, it was to...

Jayce Robinson Joins Rider Surf Team

We are proud to welcome Jayce Robinson into the fold as our first team rider. Hailing from St Ives in Cornwall, Jayce is not only one of the UK's top competitive surfers, but is also one of the best free sufers to watch you will see anywhere. From an early age it was clear that Jayce was a huge natural talent winning many junior titles...

Rider Mens Flip Flops & Sandals

At Rider we have a passion for flip flops and the summer & beach lifestyle – in a busy world everyone could do with a little more "flip flopishness" in their lives. We've found the summer footwear market full of either low priced, low quality products of questionable origin or good quality sandals at prices we didn’t like. The Rider range for mens flip flops and womens flip flops offers quality design and construction at a reasonable price – the best of both worlds.

If like us you live in flip flops and want something with a different slant on design, which comes from a fresh culture with a long history for flair, fun and individuality, enjoy buying things which last more than five minutes safe in the knowledge that it’s been made by an adult who enjoys his workplace, is paid fairly, working normal hours and takes pride in what he does then you’ve found the place.